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Internship Site Details

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Rockport

Address Line 1: 1895 J. W. Foster Blvd
Address Line 2:
City: Canton
State: MA
Zip: 02021

Program(s): Fashion and Retail Merchandising - Fashion Communication & Promotion - Fashion Design and Production - Management - Non Matriculated

Industry: Fashion

Class Levels
Sophomore: Y
Junior: Y
Senior: Y
Graduate: Y
Most recent intern's responsibilities
HR Internship - Work with retail store operations to ensure communication to the store is clear and concise - Be the communication liaison between stores and corporate departments such as communication (ie, Blog, portal) - Work on reporting for RAS audits (store visits, Mystery shops, Loss Prevention) and will determine areas for needed improvement - Work on design of resource central boards
Prepare a weekly report analyzing the performance of Rockport’s visual merchandising efforts Create coupons on-line and for in-store use; track resulting sales and redemption rates Prepare a monthly US Retail Newsletter for Rockport Retail Store associates Help the Retail Marketing Team coordinate Rockport’s “Lightness Challenge” and other in-store retail promotions this spring Manage the Digital Marketing calendar- Email, SMS schedule, etc. Manage in-bound Global Marketing requests and circulate for approval Help ensure brand consistency in bringing brand marketing initiatives to life in our North American retail environments
I would be responsible for working with: analytics, maintaining reports, and attending meetings with vendors. Also online content management; making new categories for the website and facebook store- update product, offers, and promos.